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HEY, I'M ANDREA DIAZ

Crafting Exceptional User         Experiences  Through Design. 

Welcome to my portfolio, where creativity meets functionality. With over 10 years of experience, I craft user-centered experiences that transform ideas into impactful digital experiences. Explore my projects and see design in action!

WORKS

Let the
work speak

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Landing Design

The project aimed to translate Gold Bond’s refreshed brand identity into a modern digital experience...

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Proof of Concept | Concept Validation | Client Pitch

The project set out to unify and elevate Banorte’s digital experience. An initial client concept aimed...

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Ecosystem Integration | Platform Design

I was part of the team that worked with PayPal to redesign their Brand Central platform, a crucial...

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Proof Of Concept | Client Pitch

I collaborated with the Clase Azul team in a Design Acceleration Lab (DAL) and a group...

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More
works

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Concept Proof | UX Challenge

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Logo Creation | UX Design | UI Design

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UX Research | UX Definition | UI Design

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UX Design | UI Design

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UX Research | UX Design | UI Design

WHY ME?

Transforming ideas into
        engaging user 
experiences through innovative design solutions.

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WHAT I DO

I specialize in user-centered experience, ensuring that every project prioritizes the needs of the end user and client goals. My approach combines creativity with analytical thinking, resulting in solutions that are both aesthetically pleasing and functional.

  • Research (Client, End-Users, Business)

  • User Interviews

  • Client Interviews

  • Data-driven decision

Let's talk

Let’s        work together...

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